crowd eggs post image

Not everyone eats eggs

Anna is happily married to Adam, with whom she has two children that attend the local primary school. Each summer, the whole family flies abroad for an all-inclusive holiday. Anna saves up to buy Christmas gifts for her family every year, works 9-5 in an office, and eats eggs for breakfast. Anna is a stereotype, wrapped in a cliché, and she’s a PR survey writer’s dream.

love data

My love for data

The research landscape for PR and media is changing, and I for one am thrilled that data is becoming something we embrace and incorporate at every stage of a project. I have always been fascinated by data, insight and measurements.