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OnePoll : MRS ESO MAR

Specialist panels

We have created a unique series of specialist panels to enable clients to target specific markets.

They are based on one of three variables: demographic group (MumPoll, YoungPoll), behaviour (PetrolPoll, PopcornPoll) and attitude (Advance Poll).

Panellists are initially recruited from our central panel, then panels are grown via below the line marketing and Word of Mouth. Each specialist group is extensively profiled to enable hyper-detailed market insights.

To learn more about our panels, contact us on 020 7138 3053

  • SilverPoll
    10,000 Over 50s
  • MumPoll
    20,000 mothers
  • YoungPoll
    10,000 children aged 6-15
  • SinglePoll
    12,000 singles
  • StudentPoll
    4,000 students
  • PinkPoll
    3,000 gay people
  • UKAsianPoll
    1,500 British Asians
  • PetrolPoll
    30,000 car owners
  • ConsolePoll
    20,000 computer game players
  • TunePoll
    20,000 active music fans
  • PopcornPoll
    10,000 active film goers
  • ChicPoll
    17,000 active fashion followers
  • ScotPoll
    7,000 Scottish consumers
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    The team at OnePoll knows precisely what editors want, how to present the material and how, at the same time, to get a key message across to a mass or targeted audience. It is, without question, the best operation of its kind in the country.

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