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PRESS RELEASE: UK Dating

Written: Monday 31st May, 2010

HAPPY COUPLES

Six out of ten couples are unhappy in their relationship, it was revealed yesterday (Mon).

A whopping 63 per cent of people admit there is a lot they could do to improve their love life - and 39 per cent have even considered leaving their partner.

The study of 3,000 couples also showed a lack of sex, spontaneity, affection and romance makes it hard to maintain a loving relationship.

In fact, most couples only rate their sex life as being six out of ten - and 25 per cent claim activity in the bedroom is more perfunctory than perfect.

More than half of those polled said their partner was no longer the 'affectionate and giving' person they were when they first started dating.

And for 33 per cent acts of spontaneity - such as booking romantic trips away, cooking a favourite meal or bursting in with a bouquet of flowers - are all but dead-and-gone.

David Brown, spokesman for UKDating.com, said: ''The sad fact of the matter is that when people first start dating, they go to great lengths to appeal to each other by being sexy, romantic and giving.

''Daters will go that extra mile - planning special trips to nice places, showering the object of their affection with gifts, and paying lots of attention to everything their loved one has to say.

''But once that honeymoon period is over, it is all too easy to start taking each other for granted.

''How sad that once couples fall in love and settle down, they fall out of the habit of making an effort.''

The survey also revealed 13 per cent of couples no longer want the same things for the future and 19 per cent don't give each other enough time or attention.

For sixteen per cent  a lack of time to talk is a bone of contention, whereas seven per cent simply don't fancy each other any more.

Half of those questioned believed they were stuck in a rut with their sex life and had no idea how to re-create the passion they once enjoyed.

Forty six per cent of people wished their loved-one initiated sex more often and 45 per cent said they'd like it if they were more adventurous in the bedroom.

It also emerged Three quarters of British couples don't have anywhere near as much sex now as they did when they first started dating.

UKDating.com spokesman David Brown added: ''Although respondents agree that factors such as making each other laugh, trust, honesty and having time for each other are important for a lasting relationship, great sex is also a really big deal for many.

''It's all very well to say you love your partner and they are the person you confide in when given the opportunity, but if you don't have any connection in the bedroom department the relationship is more like that between friends than lovers.''

One in 10 people no longer trust their other half - which is unsurprising when 16 per cent have admitted to having an affair or a one-night stand with someone else.

A third of people said they were frustrated at being taken for granted while 22 per cent became annoyed because their partner worked long hours.

But despite the alarming number of unhappy couples, 61 per cent still know their loved one is kind, 40 per cent still find them good looking and 63 per cent love the fact they are funny and have a good personality.

TOP 10 RELATIONSHIP GRIPES

1.    Lack of spontaneity
2.    Lack of romance
3.    Terrible sex life
4.    No time to give each other attention
5.    Lack of time to talk
6.    Don't want the same things for the future
7.    Don't trust each other
8.    Lack of affection
9.    No longer fancy each other anymore
10.    No honesty

Research conducted by global market research company www.onepoll.com


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