Campaign: Average 20-Something
Survey sample: 2,000 20-29-year-olds
Visual assets: Infographic
We surveyed 2,000 20-29-year-olds to build up a profile of the average 20-something. According to our survey, the average 20-something enjoys likes running and going to the gym, listens to Ed Sheeran, watches Harry Potter and is most likely to own a Vauxhall Corsa.
It was also revealed that on average 20-somethings earns £19,186 but 3 in 5 have debts of £20, 515 following university. Despite debts 30% are saving for a holiday, 21% are saving for a rainy day and 10% are saving for their wedding. 32% are also desperately trying to get a deposit for a for a mortgage.