Client: Vivid Seats
Campaign: What is cultured?
Survey sample: 2,000 US Adults
Visual assets: Infographic
Do you consider yourself to be cultured? 40% of Americans don’t know what being ‘cultured’ actually means. If you don’t know our survey for online ticket marketplace, Vivid Seats, could help you out.
Apparently, the top 5 signs of being cultured are: Attending theatre plays, easily recognising art, listening to classical music, being familiar with wine pairing and attending ballets. Over half also believe that it involves having expensive tastes and whilst 1 in 3 want to be more cultured, 50% are not interested in doing so.